In case you haven't heard or seen this trending story, an amazingly clever British urban artist named Bansky just pulled off what seems to be the greatest art prank in history. He had piece named "Girl with a Balloon" that was purchased got 1.4 million at Sotheby's auction, right as the gavel hit the counter the piece shredded its self.
What were the intentions of this? Was he trying to make a statement or was he trying to raise the value from 1.4 million to 2.4 million? Not much is known on the reasoning behind this action. However, the public does know three things. First, Bansky had suggested that, if ever auctioned, the piece would be destroyed. Second, Bansky has a great disdain for critics, dealers, gallery owners and museum curators. Third, the shredder malfunctioned during the shredding process.
Using these three facts we can come to a simple conclusion that this was not for fame or to raise value on his auctioned piece. Bansky was trying to display his artistic values through action. He intended for the piece to be completely shredded and no longer valuable.
Yet unfortunately for the great artist, Sotherbys came out with this statement, "The piece was renamed Love is in the Bin and is the first artwork in history to have been created live during an auction."
Now the story has gone viral and Banskys artwork has tripled in price. Showing yet again that in the battle of the artist and the art market, the market will embrace all outcomes for a statement.